Cut Flower Education

The following video links are from the Risk Management for Cut flower Growers Webinar Series, offered Fall 2022- Spring 2023 and hosted by: Carla Crim of CCE Delaware County and Lindsey Pashow of Harvest New York.

Cut Flower Production Risks

Session 1: Integrated Pest Management

Part 1: Integrated Pest Management with Betsy Lamb

Part 2: Integrated “Pest” Management on a Regenerative Flower Farm with Fran Parrish

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Session 2: Crop Planning with Jenny Marks

https://vod.video.cornell.edu/media/Risk+Management+in+Cut+Flower+Production/1_wvluqa67

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Session 3: Soil Health, Irrigation, and Fertigation

Part 1: Soil Health with Jingjing Yin

Part 2: Irrigation and Fertigation with Zoe Stapp

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Session 4: Climate Smart Farming

Part 1: Climate Considerations for Cut Flower Growers with Zach Spangler

Part 2: Climate Smart Farming for Cut Flower Farms with Linda D’Arco

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Session 4: Season Extension

Part 1: High Tunnel Fertility and Rotations with Judson Reid

Part 2: Extending the Season without a High Tunnel or Greenhouse with Carla Crim

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Session 6: Wholesale Buying and Selling

Part 1: Wholesale Purchasing from Ball Colorlink with Dave Dowling

Part 2: Rooted Farmers Wholesale Platform and Collectives with Amelia Ihlo

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Session 7: Finding your Niche

Part 1: SWOT Analysis with Lindsey Pashow

Part 2: Audience Targeting with Carla Crim

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Session 8: Farmers’ Markets

Part 1: Cut Flowers at Farmers’ Markets with Laura Biasillo

Part 2: Farmers Markets for Cut Flower Growers with Jenny Marks

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Session 9: Funding Opportunities for Cut Flower Growers

Part 1: Grant Writing Considerations with Nate Rudgers

Part 2: Funding Sources with Lindsey Pashow

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Session 10: Storytelling

Part 1: Finding your Voice with Amy Randall

Part 2: Social Media Stories with Becky Sadlowski

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Session 11: Weddings and DIY Flowers with Fran Parrish, Abby Wilson, and Leah McDaniel

Part 1: Profit from the Start with Fran Parrish

Part 2: Wedding Venue View with Abby Wilson

Part 3: Installations with Leah McDaniel

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Session 12: Social Media Marketing and Analytics

Part 1: Engagement – Social Media for Business with Lisa Wisely

Part 2: Web and Social Media Marketing for Flower Farmers with Linda D’Arco

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This is material based upon work supported by USDA/NIFA under Award Number 2021‐70027‐34693.

Last updated January 17, 2025